
Your Data Center Build Needs a Plan B
What Tuesday's results did to the red-state data center playbook.
November 6, 2026
34 results found
Behind the infrastructure are people worth knowing. Three days at YOTTA reminded me why their kindness belongs in the story, and why the neighbors deserve to feel it.
PageA challenge to data center developers: put community prosperity, real decision rights, and your reputation inside the deal.
PracticeEnterprise IT advisory - data center, cloud, telecom, and network infrastructure sourcing, supplier negotiation, and SPY Index benchmarking.
PageRampRate's privacy policy.

What Tuesday's results did to the red-state data center playbook.
November 6, 2026

Obviously, not all solutions are a fit. No one is going to be building the next spreadsheet with blockchain. Rather, you need to focus on areas where one of the core strengths of the technology amplifies the value of the solution – or better yet, creates it in a place where centralized approaches are failing.
March 29, 2018

RampRate has spent 25 years unbundling what buyers are sold. Tony Greenberg's new two-part essay applies the same method to American politics, AI and energy.
November 5, 2026
The people behind the infrastructure are worth knowing. Three days at YOTTA reminded me why their kindness matters, and how it is the seed that, if properly nurtured, can start the rest of the industry’s relationship with its neighbors.
October 7, 2026
A challenge to data center developers: put community prosperity, real decision rights, and your reputation inside the deal.
October 7, 2026

A manifesto on payment processing, stablecoins, and the regenerative economy: why today's financial system runs on an ethos of tollbooths, quiet exclusion, and extraction, and what RampRate and ImpactSoul are building instead.
August 18, 2026

For close to a quarter century, the tech savvy and future-positive crowd has been waiting for innovation that felt meaningful. Not just another way to part us from our attention, shared reality, and money as Web2 and Web3 did. Not another niche app, digital addiction, or speculative asset. But real moonshot change,… Read More »Patience in the Ai infrastructure Gold Rush: The Second Mouse Gets the Cheese
October 31, 2025

TonyG here. I know you thought you got rid of me out of the data center world or I left you for a sexier business, well you were both right. Back at you for something really unusual, a redefinition of Energy as Impact. I have been helping build this with an amazing team over the… Read More »Energy as Impact – REDIVIDER
August 15, 2023
Edge data center leaders Mark Tercek, Peter Gross, Joe Weinman, and Stacey Shulman join a world-class advisory board comprised of thought leaders, technologists, and environmentalists. Strengthening Edge Data Center Leadership with Visionaries Driving Sustainable Innovation DOVER, Del., June 20, 2023–(BUSINESS WIRE)–Redivider today announced the appointment of four new advisory board members to drive the company’s mission… Read More »Edge Data Center Provider Redivider, Expands Advisory Board to Address Critical Industry Challenges and Drive Energy With Impact
July 5, 2023

RampRate is a B Certified Corporation. B Corp Certification is a recognition of the arduous work we’ve been doing to create a better world as one of the top consulting, sourcing, and advising firms in the world. It took us three years to cross the finish line, yet here we are. Over 100,000 companies have… Read More »RampRate is B Certified Corp! The accolade is a clear sign our business is on the right track
December 22, 2022

by Tatiana Koffman Syntropy, a company building the “new Internet,” announced that Shawn Hakl, former SVP at Verizon VZ +0.3%and 5G strategist for Microsoft, and Roman Pacewicz, former Chief Product Officer at AT&T T +0.4%, will be joining the company’s advisory board, alongside internet pioneer Bill Norton, who became Syntropy team as co-founder in 2019. Norton is recognized internationally for his… Read More »New Internet: The Real-World Pied Piper of the “New Internet”
March 24, 2021

Happy Holidays from RampRate! During this season, we take time to reflect upon the good things we have…like our partnership with you. We appreciate working with you and hope the coming year will bring you much happiness and success. Hot Sauce, is What I Got If you want to make it cool, you’ll have to sing… Read More »Hot sauce, is what I got, just remember that Sourcing, is what I got..
January 7, 2018

Cloud computing isn’t emerging, futuristic, or innovative. It’s just a building block in the CIO’s infrastructure arsenal. One piece of evidence: it’s missing from Gartner’s latest Hype Cycle for Emerging Technologies. That doesn’t mean that all cloud technologies are commoditized …
December 28, 2016

Are You Going to Be All Talk or All Action? ..Getting the Most out of Your Existing Cloud But supposing you’re one of the many that has made the leap and deployed some apps in the cloud. How will your organization continue to extract efficiencies for the long haul? It’s not just an arbitrage of …
December 27, 2016

Scale & Buy: Owning a big IT budget is a bit like sudden fame. At first, it’s great – everyone wants to be your friend, you get perks and freebies, and feel like a rock star. And then you realize: Budgets, like fame, may be fleeting – you need to manage them well today to… Read More »Scale & Buy Global IT Infrastructure
May 23, 2016

Microsoft Underwater Data Centers: There’s something about the water that keeps attracting data center builders. We were brought in by a VC firm to vet out a project all the way back in 2008 (the idea was sunk not because of the project’s merits but because the financial assumptions of the founders were way off).… Read More »Microsoft’s Underwater Data Centers – Really ?
February 3, 2016

The 5 Disciplines – Compute & The Human Operating System circa 2020 Human Operating System – We’re making everything smarter – from our data centers to our watches. But this wonderful technology is and misused in myriads of unpredictable ways. On the one end of the spectrum, there are CIOs with access to the type… Read More »Human Operating System
December 13, 2015

IT Infrastructure Services: A little over a month ago, on a hot and sunny day at a coffee shop in Santa Monica, I bumped into Tony Greenberg, CEO of RampRate Sourcing Advisors, as I was waiting for my double espresso. I’ve known Tony from years ago, when I was running marketing for one of the… Read More »The Cheesy Million $ IT Infrastructure Services Promotion
November 30, 2015

Digital enterprise transformation is real and here now. What role do colocation and cloud service providers play in enabling customer’s business innovation strategies? DCD as-a-Service conference: A special CEO keynote panel at the DCD as-a-Service conference will explore whether and how service providers can best support digital business innovation efforts by enterprise CIO customers. The… Read More »DCD As-A-Service Conference: Opening Plenary Keynote Panel
October 23, 2015

Russian Data Center & Cloud Market Update – Addressing Russia’s Data Sovereignty Laws ARE YOU IN COMPLIANCE WITH GLOBAL DATA SOVEREIGNTY LAWS? RUSSIA, TURKEY & OTHERS? If you’re providing services to people in Russia, store some personal data, and are not an airline, you have until September 1, 2015 to move that data to a… Read More »Deadline for Russia’s Data Localization Law
August 25, 2015

An ITBM Primer Infrastructure Optimization According to ITBM leader Apptio: “Modern IT leaders use facts to collaborate on the tradeoffs needed to maximize business value. Cost-only conversations become a thing of the past.” Modern IT leaders: Manage CapEx/OpEx, Fixed/Variable, CtB/RtB, Direct/Indirect Manage cost and variance for Plan/Build and Run activities Manage IT internally with these… Read More »Infrastructure Optimization: ITBM’s Last Mile
August 3, 2015

Cloud Migrations - There is often a great deal of friction in the process of enterprise cloud adoption. For example, business decision-makers often suffer from confusion over key questions about the true cost, risk, and the total economic impact of moving their core applications to the cloud. Assessing and selecting the right cloud migrations path, transition… Read More »Bulletproof Your Core App Migration to the Cloud: An Essential Readiness Checklist
November 25, 2014

To our friends at the TBM conference: This question may sound nuts. When it comes to using software to manage costs, is IT the enterprise’s least equipped department? While I’m paraphrasing, this is indeed the point of view of a white paper by the leading technology business management (TBM) solutions provider, Apptio. In… Read More »Technology Business Management: The CIO’s New Survival Imperative
October 28, 2014

IT services Re-posted from the Year 2000 “Money is the opposite of the weather. Nobody talks about it, but everybody does something about it.” – Rebecca Johnson In 1996, I recognized a problem in the way IT services were bought and sold. The sales process wasn’t set up to solve a customer’s problems. Instead, it… Read More »Making IT Fit Like a Good Shoe, or, 10 Years Later, and RampRate Has a Long Way to Go!
October 25, 2014

Migrating Applications to the Cloud You want to migrate legacy applications to the cloud, right? To meet the needs of your enterprise, it’s become an imperative. It might sound simple, but you’ve discovered it’s not. Let’s take a look at the keys you need to consider before you pull the trigger. If only application migration… Read More »The Keys to Making Smart Decisions About Migrating Applications to the Cloud
September 29, 2014

Digital Service Efficiency Though it’s well understood you can’t manage what you don’t measure, the vast majority of enterprises don’t track the energy efficiency of their IT operations. Firms spend tens of millions of dollars on data centers and energy usage, but seldom explore meaningful ways to manage this energy spend. It gets shrugged off… Read More »eBay Measures Energy Consumption with Digital Service Efficiency
September 7, 2014

IT Capacity Typically, the IT services buyer forecasts usage utilizing a number of factors at his/her disposal: Prior contracted capacity—that is, what was signed up for in the past. Forecasted business objectives, along with the inherited success criteria for objective completion, that will dictate IT demand—what will IT infrastructure needs look like over the upcoming… Read More »Infrastructure Optimization: What You Need to Know About Wasteful IT
June 8, 2014
The blockchain has a small circle of bitcoin billionaires that can break the mold. Some are open advocates of the technology’s revolutionary potential, like Puerto Rico crypto-utopia crowd. Some prefer to remain more anonymous. But make no mistake, the goal of the blockchain game is not to make..
March 21, 2018

The Myth of the RFP By Tony Greenberg A long time ago in a business not so far away, a king sat considering his fate. The weather had been poor during the last growing season, the peasants were getting restless, and neighboring kingdoms were either disappearing into the abyss or raising …
July 21, 2017

Buyers & Sellers: In the first part of our series, we examined the implications of IT buyers negotiating positions rather than interests. Neglecting to examine seller motivations and organizational structures that may give them an edge. In this installment, we take a look at sales missteps that stem from an ignorance of the organizational pressures… Read More »The Buyers & Sellers Honesty Dance 2
December 13, 2015